To bring PMSI’s digital vision to life, a fully customized WordPress website was developed. The redesign features expanded service pages with in-depth descriptions of all PMSI services, such as snow removal, landscaping, industrial mowing, and vegetation management. Dedicated pages were created for specific industries, including mining, industrial, commercial, and residential clients. Dynamic visuals, including professional photography and graphics, showcase PMSI’s work and the beauty of the Tri-State region. Navigation was enhanced with intuitive menus and clear calls-to-action, ensuring users can find information effortlessly. The platform also includes client-focused features such as a quote request system, service area maps, and a dedicated section for customer testimonials.

The project included the expansion of the original website from a modest 10 pages to a comprehensive 50+ page digital platform. Content was strategically developed to feature detailed sections on commercial and residential services, industries served, and regional highlights. Advanced on-page and technical SEO were implemented to improve search rankings and visibility. The website was designed with a beautiful, user-friendly, and responsive theme that reflects PMSI’s professionalism and service quality. It also includes content and visuals highlighting Eastern Ohio, Western Pennsylvania, and the Northern Panhandle of West Virginia. Tailored sections appeal to specific audiences, including mining, industrial, and residential clients, with industry-relevant language and visuals.

Transitioning from limited service descriptions to robust, detailed pages required a significant content expansion while maintaining alignment with PMSI’s brand. The design and messaging were carefully crafted to reflect their reputation for safety, professionalism, and reliability. Regional elements were strategically highlighted to connect with local and industry-specific audiences, ensuring the website appeals to their diverse clientele.